Meet BCom MBA Siddarth Roy Kapoor CEO of UTV

Meet BCom MBA Siddarth Roy Kapoor CEO of UTV

Meet BCom MBA Siddarth Roy Kapoor

Siddarth Roy Kapoor is the CEO of UTV Motion Pictures and one of the most successful producers in the Hindi film industry. Today, the studio has emerged as one of the top production and distribution houses in the country in revenue and quality of content. Besides his role at UTV, he is also the MD of Walt Disney India and is responsible for all their business operations in the country.

After completing his Bachelors in Commerce BCom from the Sydenham College in Mumbai, he obtained his MBA from the Jamnalal Bajaj Institute of Management Studies (JBIMS).

His father is Punjabi, and his mother, Salome Roy Kapur, is Jewish and a former Miss India. He hails from a film background. His mother choreographed dance sequences and his younger brothers Aditya Roy Kapur and Kunaal Roy Kapur are well-known actors.

Early career after MBA
Siddharth Roy Kapur has been with UTV since 2005, after an MBA from the Jamnalal Bajaj Institute and successful stints at The Procter & Gamble Company and Star TV across India, Dubai and Hong Kong in marketing leadership roles.

First role at UTV
In his first role with UTV as senior vice-president, he headed the Marketing & Communications division across motion pictures, broadcasting, television, animation and corporate. In this role, he led the marketing efforts responsible for taking the homegrown Hungama TV to a leadership position in the competitive kids’ broadcasting space, which had been earlier dominated by multinational channels like Cartoon Network, POGO, Disney Channel and Nickelodeon.

Movies marketing
Siddharth led the marketing efforts behind the cult classic Rang De Basanti and the cult sleeper hit Khosla Ka Ghosla, both of which started new trends in the way movies are marketed in India. He led the marketing efforts on many successful projects such as Parineeta, Taxi 9211 and Bluffmaster. In his next role, he assumed responsibility for the revenues function at UTV Motion Pictures and was responsible for distribution and syndication worldwide, in addition to his marketing responsibilities.

Merger with Disney
After the integration of UTV into The Walt Disney Company India, Siddharth took on the role of managing director for the studio business. Barfi! was his first movie as a producer for Disney UTV productions, which was followed up with Heroine, ABCD: AnyBody Can Dance, Kai Po Che!, Ghanchakkar and, more recently, Chennai Express, Satyagraha, The Lunchbox, Shahid, PK, Jagga Jasoos, Kick, Fitoor, Shaatir, Khoobsurat, Pizza, 2 States, Highway, Filmistaan and ABCD 2.

Its always good to see MBAs following their passion & hobbies and making a career out of it.

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